Keith works in the day-to-day as a Digital Marketing Consultant helping B2B, B2C, SaaS, eCommerce companies grow through 8-figure+ revenue.
Keith serves as Fractional Chief Marketing Officer of Ghent Eats LLC overseeing marketing and advertising efforts for the GE brands, including three multi-million-dollar restaurants in Norfolk Virginia — Cogans Pizza Ghent, Cogans Pizza North, and Hank’s Filling Station — and the new Craft on Colley.
With over three decades of passion and expertise in the marketing and technology world, I have dedicated myself to guiding restaurants in achieving substantial growth through strategic digital initiatives.
Your restaurant stands to benefit similarly, as I specialize in unlocking the potential of digital analytics, providing insights that not only eliminate unnecessary ad expenditures but also optimize your marketing budget for maximum impact.
As a seasoned digital marketing consultant, I bring a wealth of experience and a proven track record in elevating Restaurant / Bar / Café businesses to new heights through innovative and effective digital marketing strategies. My approach is rooted in a deep understanding of the unique challenges and opportunities within the hospitality industry, allowing me to tailor solutions that resonate with your target audience and drive tangible results.
I specialize in crafting comprehensive digital marketing campaigns that seamlessly integrate social media, search engine optimization (SEO), content marketing, and analytics to create a cohesive online presence for your establishment. By leveraging the power of social media platforms, I can engage with your audience in meaningful ways, fostering a sense of community and loyalty. From enticing visuals of your delectable dishes and cocktails to engaging posts that highlight the unique ambiance of your venue, I ensure that your brand remains top-of-mind for both existing and potential customers.
Additionally, my expertise extends to implementing data-driven strategies that optimize your online visibility and enhance through-the-door customer acquisition. Through strategic SEO tactics, I can ensure that your restaurant, bar, or café ranks prominently in search engine results, driving organic traffic and increasing your digital footprint.
By carefully analyzing consumer behavior and market trends, I can also identify untapped opportunities, allowing us to stay ahead of the competition and continuously evolve our digital marketing approach to maximize growth and revenue for your business. With a keen eye for emerging trends and a commitment to delivering measurable results, I am dedicated to helping your establishment not only survive but thrive in the dynamic digital landscape of the hospitality industry.
